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White paper: Facebook for Arts Organizations – Strategies for success & common mistakes to avoid

Arts People Marketing Director Patrick Spike, with over 25 years experience in performing arts marketing and administration, walks you through the best practices and strategies of using Facebook to build your audience, increase engagement, foster patron loyalty and more.

Originally presented as a seminar at the Arts NW Booking Conference in Tacoma, WA Oct 2013. Updated May 2017.

Request a download link for this white paper:

Note that you will have 10 minutes to download your requested document from the email received.

White paper written by 

Patrick Spike - Marketing Director of Arts PeoplePatrick Spike – Marketing Director for Arts People

Former Audience Development Director for Bag&Baggage Productions, with over 30 years experience in performing arts creation, administration, marketing and fundraising.

 

 

 

White paper: Creating a functional paper backup for box office operations

Paper backup plan BOur Client Services team has created a document to help performing arts box office managers create a paper backup plan and kit for those rare instances when computers or internet connection might go down.  While the Arts People system leads the industry in low system down time, you never know when a computer might fail, or the internet connection might drop out. It’s best to have a well planned kit of supplies and instructions read on the shelf to carry out box office operations until things are humming along again.  Also, make sure your staff is trained thoroughly on it’s use.  Read more in our white paper on best practices to make sure you’re not caught without a parachute.

Request a download link for this white paper:

Note that you will have 10 minutes to download your requested document from the email received.

White paper: Best practices to backup your internet connection

We all know that you can’t always count on your primary internet connection to be up and purring along at all times. Things happen either with your own equipment or with the internet itself to cause down time. How should you prepare for these instances to make sure you don’t lose sales and patrons?  The Arts People staff have put together a white paper to help you for just such emergencies.

Request a download link for this white paper:

Note that you will have 10 minutes to download your requested document from the email received.