Arts People #supportthearts

Winners of six donations from Arts People!

At recent TCG (Theatre Communications Group) and AACT (American Association of Community Theatres) conferences where Arts People was a sponsor and had a booth in the exhibit hall, we had our enter to win box out collecting entries to win $100 donations. Lots of visitors to the booth took advantage of the opportunity!

The following organizations are the lucky winners!  Each will be receiving a $100 donation to their organization to support the great work they do in the arts scene within their community.

 

From the TCG “Full Circle” conference, held recently in Portland, OR – #TCG1TCG Conference 2017 Portland OR


From the AACT AACTfest conference, held in Rochester, MN – #AACTfest17 #AACTfest2017

AACTfest 2017 conference, Rochester MN

Congratulations winners!  It was great to meet and chat with so many theatres, related organizations and other vendors present at these events. We were also thrilled to be able to demonstrate our system to those interested in a complete software package with ticketing, fundraising, marketing, reporting, CRM and more, all designed specifically for the performing arts.

Arts People system is powerful, yet easy to use.  Built by and for performing arts administrative staff, we understand the needs of these unique organizations. They often have a small team doing a number of jobs. Their system needs to be powerful, yet simple and efficient enough to get the job done quickly.  Also, customer support is key their success, which is why our client services reps know our clients on a first name basis and often assist them in setting up new shows, new pricing, even changing out the design of the pages to match their new website.  Our support is second to none.  For any organizations that attended these events, we have special pricing available for TCG or AACT members. Visit one of the pages below for more information and also free white paper downloads on topics of interest to organizations just like you.

First impressions last

White paper: Using separate systems is costing you patron loyalty, sales and donations

We all know that the key to sustainability, increased earned and contributed revenue is cultivating relationships with your patrons. This takes the building of trust and loyalty over time.  We need to walk patrons up our engagement ladder from single ticket buyer to donor to subscriber to major donor to advocate.  The ways in which the patron interacts with us online, via our office… these make up a critical component to building that trust and relationship over time.

If you’re using different systems for various types of transactions and patron interactions, this can drive a wedge between you and the patron you’re wanting to cultivate.  When they see some third party company on the screen where they are buying tickets, or on the ticket itself, or the receipt, how do they feel about your brand, your customer service, your interest in them?

In this free whitepaper we’ll discuss the strategic importance of a unified system toward ticketing,  fundraising and more.

 

Request a download link for this white paper:

Note that you will have 10 minutes to download your requested document from the email received.

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White paper written by 

Patrick Spike - Marketing Director of Arts PeoplePatrick Spike is the Marketing Director, system expert, and one of the original architects of the Arts People software system, with over 30 years in performing arts creation and administration. His work with clients has helped them to increase their revenue while streamlining their box office and back office operations. www.patrickspike.com

Arts People, software for the performing arts, serves theatres, music and dance groups, choirs and opera, high school, college and university programs, performing arts center facilities and more.

 

marketing segmentation

White paper: Utilizing live data to generate buyer, interest and ranking groups for patron targeted marketing

Marketing of your performing arts events and organization is no longer one size fits all.  To increase patron loyalty and to trigger the best possible sales results you must segment and tailor your messages to your specific sub-sets of patrons based on their buying patterns, areas of interest and level of support.

Live data will help you to test and market your events more effectively and efficiently.  Organized clearly and efficiently for you in the Arts People system, leverage our easy to use marketing interface to quickly pull, merge and segment your patrons.

Out of these efforts will be increased sales, heightened patron loyalty, and statistics that you can use toward sponsorship and grant writing success.

Download our free white paper with detailed instructions on how to create patron groupings to which your messaging can be tailored, tested, honed and executed.

 

Request a download link for this white paper:

Note that you will have 10 minutes to download your requested document from the email received.

—-

White paper written by 

Patrick Spike - Marketing Director of Arts PeoplePatrick Spike is the Marketing Director, system expert, and one of the original architects of the Arts People software system, with over 30 years in performing arts creation and administration. His work with clients has helped them to increase their revenue while streamlining their box office and back office operations. www.patrickspike.com

Arts People, software for the performing arts, serves theatres, music and dance groups, choirs and opera, high school, college and university programs, performing arts center facilities and more.

 

White paper: A well planned Season Announcement event can boost your subscription base

If you’re not executing a well planned and strategic season announcements event as part of your yearly marketing cycle, you’re losing an enormous opportunity to build your subscription base and generate much needed income to fund your upcoming season.

If you ARE holding an announcement event, there may be ways you can increase its effectiveness and capitalize on the excitement of the announcement even more.

Arts People Marketing Director Patrick Spike outlines an effective event with tips and strategies for increasing the resulting package sales, with after event tips to propel sales even more.

Request a download link for this white paper:

Note that you will have 10 minutes to download your requested document from the email received.

 

White paper written by 

Patrick Spike - Marketing Director of Arts PeoplePatrick Spike – Marketing Director for Arts People

Former Audience Development Director for Bag&Baggage Productions, with over 30 years experience in performing arts creation, administration, marketing and fundraising.

 

 

 

White paper: Facebook for Arts Organizations – Strategies for success & common mistakes to avoid

Arts People Marketing Director Patrick Spike, with over 25 years experience in performing arts marketing and administration, walks you through the best practices and strategies of using Facebook to build your audience, increase engagement, foster patron loyalty and more.

Originally presented as a seminar at the Arts NW Booking Conference in Tacoma, WA Oct 2013. Updated May 2017.

Request a download link for this white paper:

Note that you will have 10 minutes to download your requested document from the email received.

White paper written by 

Patrick Spike - Marketing Director of Arts PeoplePatrick Spike – Marketing Director for Arts People

Former Audience Development Director for Bag&Baggage Productions, with over 30 years experience in performing arts creation, administration, marketing and fundraising.